#WellDun2020
2020 has indeed been a defining year for all delivery businesses in India. The global health crisis and the ensuing lockdowns have led home deliveries to make the transition from being a lifestyle choice to a lifeline. Dunzo has seen an increasing number of customers embrace its safety and convenience during this challenging period.
With the majority of the population being shut indoors for a larger part of the year, we’ve observed that the ordering habits of Indians have seen a distinct shift as compared to the preceding years. Altered routines and a change in priorities have caused a perceptible distinction in consumer behavior.
From Condoms, IPills, and Pregnancy tests being the highest orders in the Medicine category, to most cities ordering cat food over dog food, to the recent surge in demand for healthy alternatives, some of these data points certainly stood out from the usual.
We decided to compile a few intriguing insights from the year gone by, to throw light on how India got it, Dun, in 2020. Enumerated below, is the list of interesting patterns in user orders that we observed last year.
It has most certainly been a year of surprises, and Dunzo users certainly did not disappoint with their buying habits. Irrespective of what the next year holds, Dunzo shall continue to serve in all its geographies with the single goal of bringing the magic of convenience to every home, and hopefully workplaces too, very soon.
