Evolution of Application Data Caching : From RAM to SSD

Python at Netflix

As many of us prepare to go to PyCon, we wanted to share a sampling of how Python is used at Netflix. We use Python through the full content lifecycle, from deciding which content to fund all…

AVIF for Next-Generation Image Coding

TL; DR We need an alternative to JPEG that a) is widely supported, b) has better compression efficiency and c) has a wider feature set. We believe AV1 Image File Format (AVIF) has the potential. Using the…

The End of Video Coding?

In the IEEE Signal Processing Magazine issue November 2006 article “Future of Video Coding and Transmission” Prof. Edward Delp started by asking the panelists “Is video coding dead? Some feel that, with the higher coding efficiency of the H.264/MPEG-4 . . . perhaps there is not much more to do…

Page Simulator

At Netflix, we spend a lot of effort to make it easy for our members to find content they will love. To make this happen, we personalize many aspects of our service, including…

Engineering to Improve Marketing Effectiveness (Part 2) — Scaling Ad Creation and Management

In the first part of this series of blogs, we described our philosophy, motivations, and approach to blending ad technology into our marketing. In addition, we laid out some of the engineering undertakings to solve creative development and localization at scale. In this Part-2…

Evolution of Netflix Conductor:

By Anoop Panicker and Kishore Banala Conductor is a workflow orchestration engine developed and open-sourced by Netflix. If you’re new to Conductor, this earlier blogpost and the documentation should help you get started and acclimatized to Conductor. Netflix Conductor: A microservices orchestrator visibility into distributed workflowsmedium.com In the last two years since inception, Conductor has seen wide adoption and…

Netflix SIRT releases Diffy: A Differencing Engine for Digital Forensics in the Cloud

Can you spot the difference? Hint: it’s not the bow tie. The Netflix Security Intelligence and Response Team (SIRT) announces the release of Diffy under an Apache 2.0 license. Diffy is a triage tool to help digital forensics and incident response (DFIR) teams quickly identify compromised hosts on which to…

Implementing the Netflix Media Database

Exploring Data @ Netflix

Supporting a rapidly growing base of engineers of varied backgrounds using different data stores can be challenging in any organization. Netflix’s internal teams strive to provide leverage by investing in easy-to-use tooling that streamlines the user experience and incorporates best practices. …

Open Sourcing Mantis: A Platform For Building Cost-Effective, Realtime, Operations-Focused…

Today we’re excited to announce that we’re open sourcing Mantis, a platform that helps Netflix engineers better understand the behavior of their applications to ensure the highest quality experience for our members. We…

Design Principles for Mathematical Engineering in Experimentation Platform at Netflix

At Netflix, we have data scientists coming from many backgrounds such as neuroscience, statistics and biostatistics, economics, and physics; each of these backgrounds has a meaningful contribution to how experiments should be analyzed. To unlock these innovations we…

How Netflix uses eBPF flow logs at scale for network insight

Netflix has developed a network observability sidecar called Flow Exporter that uses eBPF tracepoints to capture TCP flows at near real time. At much less than 1% of CPU and memory on the instance, this highly performant sidecar provides…

Ready for changes with Hexagonal Architecture

As the production of Netflix Originals grows each year, so does our need to build apps that enable efficiency throughout the entire creative process. Our wider Studio Engineering Organization has built numerous apps that help content progress from pitch (aka screenplay) to playback: ranging…

Modernizing the Web Playback UI

Since 2013, the user experience of playing videos on the Netflix website has changed very little. During this period, teams at Netflix have rolled out amazing video playback features, but the visual design and user controls of the playback UI have remained the same. The visual design and user controls…

Quasi Experimentation at Netflix

Experimentation informs much of our decision making at Netflix. We design, analyze, and execute experiments with rigor so that we have confidence that the changes we’re making are the right ones for our members and our business. We have many years of experience running…

Netflix Now Streaming AV1 on Android

Today we are excited to announce that Netflix has started streaming AV1 to our Android mobile app. AV1 is a high performance, royalty-free video codec that provides 20% improved compression efficiency over our VP9† encodes. AV1 is made…

My (Seemingly) Random Walk to Netflix

By Sean Barnes, Studio Production Data Science & Engineering I am going to tell you a story about a person that works for Netflix. That person grew up dreaming of working in the entertainment industry. They attended the University of Southern California, double majored in data science and television &…

Keeping Customers Streaming — The Centralized Site Reliability Practice at Netflix

We’re privileged to be in the business of bringing joy to our customers at Netflix. Whether it’s a compelling new series or an innovative product feature, we strive to provide a best-in-class service that people love and can enjoy anytime, anywhere…

Engineering to Improve Marketing Effectiveness (Part 3) — Scaling Paid Media campaigns

Remote Workstations for the Discerning Artists

Netflix is poised to become the world’s most prolific producer of visual effects and original animated content. To meet that demand, we need to attract the world’s best artistic talent. Artists like to work at places where they can create groundbreaking entertainment instead of worrying about getting…

Growth Engineering at Netflix — Accelerating Innovation

Millions of people visit Netflix every day. Many of them are already Netflix members, looking to enjoy their favorite movies and TV shows, and we work hard to ensure they have a great experience. Others are not yet members, and are looking to better understand our service…

A Day in the Life of an Experimentation and Causal Inference Scientist @ Netflix

Source credit: Netflix Within the rapid expansion of data-related roles in the last decade, the title Data Scientist has emerged as an umbrella term for myriad skills and areas of business focus. What does this title mean within a given company, or even within a given industry…

Evolving Regional Evacuation

At Netflix we prioritize innovation and velocity in pursuit of the best experience for our 150+ million global customers. This means that our microservices constantly evolve and change, but what doesn’t change is our responsibility to provide a highly available service that delivers 100+ million hours of daily streaming to…

HDMI — Scaling Netflix Certification

At Netflix, we take the task of preserving the creative vision of our content all the way to a subscriber TV screen very seriously. This significantly increases the scope of our application integration and certification processes for streaming devices like set-top-boxes (STBs) and…