Introducing inclusive beauty searches for mobile

This week, we’re announcing skin tone ranges is coming to iOS (followed by Android) so Pinners can discover relevant hair and makeup ideas. Over the coming weeks, when Pinners search for beauty ideas on their iPhone or iPad app, a palette representing a range of skin tones will appear. The palette enables them to personalized Pins and videos they see. By combining the latest in machine learning and inclusive product development, we’re able to directly respond to Pinner feedback and build a more useful product. Last year, nearly 60% of the top 100 search terms for skin-related searches involved a tone, such as dark skin, pale skin, and olive skin, which showed us women of all skin types wanted a way to customize their searches. Keep an eye out for a deeper look at the design process behind the product. Acknowledgements: Emma Herold, Lulu Cheng, Long Cheng, Yixue Li, Larkin Brown, Candice Morgan, Xixia Wang, and Laksh Bhasin.

Detecting Image Similarity in (Near) Real-time Using Apache Flink

Pinterest is a visual platform at its core, so the need to understand and act on images is paramount. A couple of years ago, the Content Quality team designed and implemented our own batch pipeline to detect…

Cómo redujimos el tamaño de la aplicación de Pinterest para iOS en más de un 30% / 50 MB

This blog was originally published in English. To read the English version, click here. Todos sabemos que el tamaño de las aplicaciones es importante (el tamaño de descarga[1] y el tamaño de instalación local[2]). Además, existe una correlación…

Faster Creator Content Distribution at Pinterest

At Pinterest, we are committed to building the best experience for creators to reach and inspire new audiences and for Pinners to easily discover the best ideas for them. We believe more diverse Pin formats and an efficient distribution system that builds a…

Geo-blocking media content on Pinterest

Pinterest engineers are tasked with showing Pinners the best ideas related to their interests, which includes taking into account signals like location. As part of these efforts, we built a video and image platform to enable a…

What we learned from an iOS app OOMs incident

In early 2020, we started seeing significantly elevated out-of-memory (OOM) crashes in the Pinterest iOS app. That incident resulted in a declined Crash-Free Users Rate (CFUR), from the previous 99% to 96%, which was a steep drop. What was going on? We improved…

Automated cluster management and recovery for Rocksplicator

Rocksplicator at Pinterest Rocksplicator (github) was open sourced by Pinterest one and half years ago. It was designed to solve common problems of building large-scale online stateful data systems on commodity hardware, such as RocksDB replication and request routing. Technical details about how Rocksplicator solves…

PinalyticsDB: A Time Series Database on top of Hbase

PinalyticsDB is Pinterest’s proprietary time series database. At Pinterest, we rely on PinalyticsDB as a backend for storing and visualizing thousands of time series reports such as the sample case below, segmented by country. PinalyticsDB was built several years ago on…

People Behind the Product: Meet Rahim Daya, Head of International Product & Toronto Lead

Rahim Daya, Toronto-native and Pinployee of nearly 4 years, leads Pinterest’s International Product as well as the Tech team in Toronto. Ahead of our virtual Pinterest Engineering: Meet the Toronto Team event, get to know Rahim and learn more about…

HierTCN: Deep learning models for dynamic recommendations and inferring user interests

As we build a visual discovery engine, it’s crucial to understand user intent and serve relevant content through recommender systems that constantly learn from a cross-section of data to dynamically predict the next idea a Pinner will love. However, we found…

Building Expanded Targeting for Pinterest Ads

With more than 300 million people coming to Pinterest each month, Pinterest offers unique opportunities for advertisers to get their products in front of people with commercial intent. Similar to other platforms, Pinterest offers a variety of advertising targeting products¹. Advertisers can…

Virtual onboarding in the time of COVID-19: The new hire’s new normal

Cindy Xinyi Zhang | Data Scientist, Experimentation and Metrics Science On March 2nd, exactly one week before my full-time position at Pinterest started…

Goku: Building a scalable and high performant time series database system

Co-authored by Jinghan Xu, Jian Wang & Tian-Ying Chang, Engineers At Pinterest, developers rely on Statsboard to monitor their systems and discover issues. A reliable and efficient monitoring system is very important for development velocity. Historically, we’ve used OpenTSDB to ingest and…

Contextual relevance in ads ranking

Pinterest runs an ads marketplace that balances value for Pinners, partners, and the business. We initially used engagement prediction as our main method to balance the marketplace before eventually adding contextual relevance to increase Pinner value. We have three main surfaces for determining…

How to Review Code as a Junior Developer

“Just ask questions.” That was the piece of advice that completely changed my perspective on code reviews. I first started as a Software Engineer at Pinterest on the Shopping Partner Experience team right out of college. I focused on my personal learning by reading documentation…

Growth engineering meetup

Synopsis of the talks Paid growth @ Airbnb Ganesh Venkataraman discusses the various channels and techniques…

Optimizing Kafka for the cloud

Takeaways Developing locality aware systems and balancing algorithms can help substantially reduce cost Making Kafka Producer and Consumer rack aware helps efficiently route traffic Data-driven engineering decision making is critical to continuously improve systems One of the fundamental principles when operating in the…

Three-day no-meeting schedule for engineers

About 100 days ago, our product engineering team began experimenting with a three-day no-meeting schedule for individual contributors on our teams. It’s not a big revelation that software development requires long stretches of uninterrupted time to focus. As Pinterest has grown…

Powering Pinterest ads analytics with Apache Druid

The Change When we launched Promoted Pins in 2014, we chose Apache HBase as our database to store and serve all of our reporting metrics. At the beginning of our ads business, this was an appropriate choice because…

Seven best practices for inclusive product design

At Pinterest, our mission is to help you discover and do what you love. We’re building a product for everyone, because the best Pinterest is inclusive and easily usable for people with all levels of abilities. That’s why today we’re sharing our…

Adventures in big data wonderland: Going down the Pinterest Path

Have you ever started looking for plants on Pinterest, only to end up shopping for pillows instead? Ever find yourself layers of Pins deep into finding a new idea, not sure of how you got there or where you started? When Pinners are in…

Shallow Mirror

Henry Cai | Software Engineer, Data Engineering Pinterest uses Kafka as the backbone for data transportation. As a part of our infrastructure, Kafka MirrorMaker v1 is used to replicate traffic among different Kafka clusters spread across multiple regions. Kafka MirrorMaker is a powerful tool to replicate/aggregate data between different Kafka…

Simplifying web deploys

Over the past six months, Pinterest has moved to a CI/CD model for our API and web layers, which has truly improved agility by reducing time between merge and production. Prior to…

User state-based notification volume optimization

Notifications play an important role in helping Pinterest’s 335M+ monthly active users discover and engage with inspiring content. It’s crucial to send the right number of notifications with high quality content. If we send too few notifications, Pinners might miss out on great opportunities…

How Pinterest Fights Spam Using Machine Learning

Hundreds of millions of people regularly visit Pinterest to visually discover inspiring ideas among billions of Pins. Inspiration is a high bar and we must be vigilant in ensuring that Pinners don’t see spam, harmful content or misinformation. To enforce our…